Chrysalis Music Group Joins Forces With The Lodge Music House to Create New Arrangements of Top Catalog Songs for Advertising, Film and TV

Chrysalis Music Group USA, the industry’s leading independent music publisher, has partnered with the award-winning, bicoastal music production house The Lodge in a first-of-a-kind deal to create and market new arrangements, cover versions and newly recorded master versions of Chrysalis’ top and back catalog hits for the advertising, film and TV industries. In doing so, the companies will tap Chrysalis’ deep catalog, which is home to such legendary artists as David Bowie, Billy Idol, Blondie and Richard Marx, as well as cutting-edge contemporary acts like Ray LaMontagne, My Morning Jacket, OutKast, TV on the Radio and Yeah Yeah Yeahs.

In making this agreement, Chrysalis and The Lodge are looking to further the trend of remaking classic hit songs from well-known artists with different arrangements from the original versions, while also deepening the creative relationships between this Classic-filled catalog and advertising agencies, as well as film and TV music supervisors. The recording of new arrangements of classic hits has become increasingly popular as ad agencies and filmmakers alike have shifted away from the all but exclusive use of master recordings, for reasons both creative and budgetary in nature. Chrysalis and The Lodge are hoping to break new ground in this burgeoning area by providing a more streamlined process, as well as offering, through their partnership, the in-house creative services to deliver new masters.

“Pushing the boundaries of music publishing and furthering the relationships between our artists’ catalog and advertisers, filmmakers and TV producers is a major priority for us,” said Kenny MacPherson, President, Chrysalis Music Group USA. “This partnership shows our commitment to increasing the Chrysalis catalog’s accessibility in an effort to better coordinate our creative undertakings with the agencies. With Don Ienner on board, The Lodge’s reputation and integrity are unparalleled in this area, and we’re confident in their composers’ ability to interpret our songs with intriguing new wrinkles.”

“We are thrilled to partner with Kenny and the entire Chrysalis team,” said Drew Stein, Chief Creative Officer of The Lodge. “Often times our clients want the instant recognition of a classic hit song but also want a new look and a modern take on the arrangement scored to their picture. This partnership represents those creative desires and is something truly exciting for the future of music publishing. It expands the limits beyond the master recording and creates so many new possibilities for an incredible, world-class catalog.”

An autonomous force alongside the UK operation, Chrysalis Music Group USA is widely known as one of the most innovative independent music publishers in the business. Under MacPherson’s veteran leadership, Chrysalis has broadened the scope of its operations and the depth of its catalog, which boasts a diverse array of artists including (along with those listed above) Velvet Revolver, Bon Iver, Mastodon, Thom Yorke, Dinosaur Jr., Andrew Bird, the Low Anthem, Black Rebel Motorcycle Club, The Secret Machines, Dan Wilson, Underworld, Joe Henry, Page Hamilton, as well as renowned producers No ID and Ethan Johns. Chrysalis is also renowned for a storied catalog encompassing the hits of Jethro Tull, Cy Coleman, Paul Anka, Roy Ayers and Andrew Gold. At the same time, the company continues to push the envelope by nurturing a vital roster of up-and-coming writer/artists and songwriter/producers.

With studios in New York and Los Angeles, The Lodge is a leading original music production company for advertising, film and television with composers in London, New York, L.A. and Asia. The Lodge works on over 500 music projects every year, and its client list is a who’s who of the entertainment and commercial worlds, including companies such as HewlettPackard, Coca-Cola, Mercedes Benz, Pepsi, McDonalds, AT&T, Pfizer, Ford, Wal-Mart, MTV and many other prominent global brands.

To hear some of the great new Chrysalis arrangements please visit:
http://www.thelodge.com/chrysalis

To learn more about Chrysalis or The Lodge, please go to their respective websites:

http://www.chrysalismusicusa.com

http://www.thelodge.com/musicproduction

For Press Inquiries:

Bettie Levy
The Lodge
bettie@thelodge.com

Ken Weinstein
Big Hassle Publicity
weinstein@bighassle.com